On December 20, 2018

By Karen |

Why and How to Maintain Review Websites Like Google Business For Your Tasting Room

I know how much businesses love to hate Yelp, Google Business, TripAdvisor, Facebook, and countless other websites but you can make maintaining these sites less stressful. Follow these steps to take control of third party review sites, but first! Why you should care. Why? Because You Must. ☝ The obvious answer to “why” is age-old customer service […]

On December 18, 2018

By Karen |

In Press, Services

Why a Digital Press Kit is Essential and What to Include

Remember when the first article about your company went to print? Not only can press be excellent for business, it validates all of your hard work. If you’re interested in receiving more press — because of course you want more press — there are a few things you can do before hiring a public relations […]

On December 10, 2018

By Karen |

In Careers

We’re Hiring: Part-Time, Freelance Designer (Portland or Remote)

We’re looking for a part-time, freelance designer to work 10+ hours per week. As a freelance designer at High-Proof Creative you will work on internal projects as well as branding, websites, and marketing collateral for distilleries and craft beverage brands. High-Proof Creative is a niche creative agency for the craft beverage industry with a focus […]

On December 1, 2018

By Karen |

In Cocktails

4 Winter Citrus Cocktails to Serve in Your Tasting Room

We love the bright and varied citrus available in the U.S. come wintertime, so we dug around to find some fantastic tasting room cocktails with winter citrus. Check out this comprehensive guide to winter citrus to learn more before you start mixing your own creations in your distillery tasting room! Grapefruit-Rosemary Mule via Domesticate Me […]

On November 12, 2018

By Karen |

In SEO

FREE Website and SEO Health Check With Optional Consultation

There are two people in the world. Those who kick dropped ice under the fridge and those who take the time to pick it up. I won’t tell you which person I am. If you’re in the Kick Ice Under the Fridge Club, I have something for you: a FREE website and SEO health check. […]

On November 8, 2018

By Karen |

In Uncategorized

Have You Heard: Still Talking Podcast

I have a running list of magazine articles, newsletters, and webinars to sift through and usually there isn’t enough time for nearly all of the content I horde away. I barely have time to brush my hair these days (OK, fine. It’s never been a priority). Recently High-Proof Creative become a sponsor of Still Talking […]

On November 5, 2018

By Karen |

In High-Proof Creative

Founder of High-Proof Creative, Karen Locke featured in Sip Northwest

“This writer and PR consultant might know Portland’s booze scene better than most. Author of “High-Proof PDX” and an all-around bev badass, you’ll find her feed to be hyper-focused on local spirits you should know. Her photos are a record of her travel to nearby distilleries, bars that feature great drinks and inside scoops of […]

On November 1, 2018

By Karen |

In Distillery, Tasting Room

5 Easy Small Plates to Serve in Your Distillery Tasting Room

Don’t have a full blown kitchen but want or need to serve your hungry patrons food while they drink? Here are 5 simple, small plates you can pull off in your distillery tasting room without a full kitchen. SPICY PROSCIUTTO SPREAD Basically, throw everything in a food processor and grab some crusty bread. View recipe via […]

On October 31, 2018

By Ryan Stevens |

In Content Marketing

Use Content to Lure in Potential Customers, and Keep Them Sipping

You’re living the dream: sourcing unique grains and finishing barrels while customers enjoy the fruits of your labors. As you sip the labors of your distilling life, you’re probably wondering why we would recommend that you complicate your routine with a content strategy, especially as sales are picking up and your products are moving off […]

On October 24, 2018

By Karen |

In Marketing

5 Things to Include in Your Craft Beverage Company’s Marketing Plan

Marketing entails way more than just than social media, and it may be one reason you do not have a full-scale marketing plan yet. Clients often tell me it comes down to lack of time or knowledge of what to include in the yearly plan. SO what do you include? Marketing plans are much like […]

Page 3 of 51 234 5

Blog