Industry Solutions


Our goal is to provide more than marketing — we aim to create digital solutions to help the craft beverage industry grow to its full potential.

-Best Branding/Design Expert 2019 by readers of Spirited magazine
-Gold for Best Website, John Barleycorn awards
-Platinum (1st) for Social Media Photography, Hermes Creative Awards
-Gold for Label Design, Hermes Creative Awards
-Canopus Winner (1st) Photography – Vega Awards

Founded by Karen Locke

Woman Founded & Owned

Karen founded High-Proof Creative, an award-winning branding and marketing agency for the craft beverage industry in 2018. She is author of “High-Proof PDX: A Spirited Guide to Portland’s Craft Distilling Scene” and has been a food and drink writer, and worked at marketing agencies for nearly 10 years prior to launching High-Proof Creative. Karen has been published by GQ magazine, Bon Appétit, Sip Northwest, and more. Karen joined the Women’s Distillery Guild as a board member in 2018, and currently serves on the board of the Portland Culinary Alliance. She is also member of the Women of the Vine & Spirits, American Distilling Institute, and American Craft Spirits Association.

Our Clients


Here are a few testimonials from recent clients.

High-Proof was just what we needed when we launched our Hazelnut Bourbon Whiskey in Oregon. Karen was instrumental in setting up events, arranging social media influences and introducing us to potential clients. A bonus was that we found her creative writing skills exceptional and ended up hiring her to write our back labels for our Pecan infused and Pecan Barrel Strength bourbon whiskey which just hit shelves last month. I highly recommend Karen, the staff and services of High Proof Creative!

Gloria Z., Wicked Harvest

We recently hired Karen to build a new web site for us. Karen started with a lot of thoughtful questions that helped her get a strong understanding of what we were looking for and what our aesthetic is. Karen offered wonderful suggestions and was open to our ideas throughout the process. Karen was very patient with us and our crazy schedules. We own two businesses and this is our busiest time of year but Karen kept us on track and completed the project on time and on-budget!

Amy Bohner, Alchemy Distillery
Your Online Storefront

Showcase Your Brand

Reach potential customers with a strong online presence.

We’re a tech-driven creative agency specializing in website, branding, marketing, and content for the craft beverage industry with a focus on craft distilleries. It’s never too late to start growing your online presence. 

Free Marketing Quote

Drop us a line and we'll give you free marketing recommendations!




highproofcreative at gmail dot com


1017 S.W. Morrison Street #510
Portland, Oregon 97205

Contact Us

We’re a full-service craft spirits marketing, and branding agency. Let’s talk about your website, design, SEO, content, and social media needs.